#EasypackPOPhelp: Define your POS/POP objective

Understanding Your business is Our business.

Easypack POP Displays has an organisational structure dedicated to your print and in-store Point of Sale/ Point of Purchase needs.

We visit stores regularly in order to provide intelligent feedback and market research. We assist our clients to determine the best possible display solutions for their product range.

 We will take the time to build a rapport with your team and work with them to test new products, develop ideas, photograph products in situ and attain staff feedback to understand the specific requirements of your brands or stores.

We help to:

  • Define the campaign objectives

  • Offer quality yet cost-effective production

  • Bring the marketing  campaign to life

  • Execute the best route to market solutions

 

FULFILLMENT: Our warehouse facilities and inventory management tools are flexible and customer focused. This allows us to consolidate the production, kit-pack/collation, storage and delivery to either your warehouse or direct to stores. Storage costs can be saved on campaigns where deliveries are split and products can be held at the Easypack warehouse.

PRINT: To achieve cost savings on the campaign, Easypack will plan up the production of multiple POS elements (such as pallet wraps, shrouds, dumpbins, hanging boards, standees etc) to allow for the use of common materials. A mix of litho, screen and digital  print processes can be used (digital, screen, litho or flexo), again to plan for the most efficient method of print production.

Easypack  assist our clients to cover all angles with their in-store marketing. There are many options available:

HANGING BOARDS:  Where floor space is limited, Easypack can explore the limitless possibilities of hanging signage, to differentiate products and to promote your brand or seasonal message.

Santa Header

 

HEXBINS: The popular hexagonal dumpbin with its’ small footprint is perfect for the convenience market and single serve ambient products. Small and compact, this unit is perfect for placing in high footfall areas to help increase impulse purchases.

KETTLE FOODS DUMPBIN 2004 (2)

 PALLET SKIRTS: Suitable for a wide range of retail environments, from supermarkets to cash and carry, pallet wraps/skirts and shrouds displays ‘dress’ the standard pallets to make them stand out from the crowd and provide product differentiation.

H

STANDEES:  Visually striking, can be die cut as required to provide ample space for product/brand communication. Unique and bespoke the standees create a theatrical impact in-store. The double-sided standees below allow for different graphics on each side. The added ‘head hole’ allows the public to interact with your display and take photos as they join in your marketing message.

Minnie Standee CROPPED

 

 Effective construction methods, investment in the latest POP printing kits and  material advancements, has allowed Easypack to offer a consistent year on year savings on all individual POS and POP display items.

This has allowed our clients to run extra promotions and be more nimble amidst changing market conditions.

For more information or help with determining the best design and delivery option for your print and POP campaigns please contact us at:

 01638 715922          or                 enquiries@easypack.uk.com

 

 

 

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